Sour Straw Bites are here
...and available at select Target stores nationwide!
Get ready to pucker up with the latest addition to our low sugar line-up...
We’re thrilled to introduce you to our new
Sour Straw Bites
Sour Straw Bites are our plant-based take on the original chewy sour candy we all know and love. We applied our magical formula to bring you this childhood favorite with 94% less sugar, but 100% delicious taste! There are 2 flavors inside each bag: Front Porch Lemonade and Watermelon Wizard. Can we say YUM?!
Find them now at a Target store near you!
94% less sugar
Why did Project 7 make the switch to low sugar?
Let's get real for a second. Sugar is way too common in American foods. In fact, over 80% of Americans are looking to reduce or eliminate processed sugars completely from their diet.
But there's one problem with trying to eliminate sugar: who wants to give up candy?! Not us! Candy is a gateway to our childhood - something we're just not quite ready to give up yet.
So we've set out to make it easy for Project 7 fans to make the switch away from sugar, without having to eliminate all of your favorite guilty pleasure snacks.
Our magical formula
Sugar is a cheap filler ingredient that provides little-to-no nutritional value, and leaves us feeling hungrier than we felt before we grabbed that candy bar from the vending machine.
So...how do you eliminate sugar, but still make classic red licorice taste good?
We spent more than 2 years working with some of the best nutritionists and food scientists to find a way to eliminate more than 90% of sugar, and replace it with better-for-you premium ingredients so that you can enjoy all the candy without any of the guilt.
Sweet tooth acting up?
Shop our 4 best selling low sugar gummies now!
Low Sugar Sour Worms
- 3g sugar per bag
- 6g net carbs per bag
- Only 60 calories per bag!
- Plant-based & vegan
- Free from IMO, maltitol, sugar alcohols and inulin
- 19g fiber per bag
- Made with natural colors and flavors
- No artificial sweeteners or preservatives
- Crafted with magic and love
Low Sugar Gummy Bears
- 3g sugar per bag
- 6g net carbs per bag
- Only 60 calories per bag!
- Plant-based & Vegan
- Free from IMO, maltitol, sugar alcohols and inulin
- 18g of fiber per bag
- Made with natural colors and flavors
- No artificial sweeteners or preservatives
- Crafted with magic and love
Low Sugar Sour Apple Rings
- 3g sugar per bag
- 6g net carbs per bag
- Only 60 calories per bag!
- Plant-based & Vegan
- Free from IMO, maltitol, sugar alcohols and inulin
- 18g of fiber per bag
- Made with natural colors and flavors
- No artificial sweeteners or preservatives
- Crafted with magic and love
Low Sugar Sour Fruit Gummies
- 3g sugar per bag
- 6g net carbs per bag
- Only 60 calories per bag!
- Plant-based & vegan
- Free from IMO, maltitol, sugar alcohols and inulin
- 19g fiber per bag
- Made with natural colors and flavors
- No artificial sweeteners or preservatives
- Crafted with magic and love